Roots reggae band, formed in 1975 at Handsworth Wood Boys School, in Birmingham, England, by David Hinds (lead vocals, guitar), Basil Gabbidon (lead guitar, vocals), and Ronald McQueen (bass).
U.K. reggae legends Steel Pulse announce today their first new studio album in 15 years, Mass Manipulation, out May 17 via Rootfire Cooperative in partnership with Steel Pulse’s own imprint, Wiseman Doctrine. Lead single “Cry Cry Blood” debuts today. Rolling Stone calls the track “a meditative rocker with deftly placed horns, guitars and strings bubbling up above the song’s thumping groove,” noting that “David Hinds’ lyrics touch on injustice and violence, but end with a revolutionary call as he sings, ‘The whole world’s taking advantage/While we stand aside and look/It was prophesied we’d rise again/Just take a second look.’” Recorded over the course of several years on three continents, the track can now be streamed/shared at steelpulse.com.
Comprised of 15 new, original songs and two mystic interludes written and arranged by lead vocalist David Hinds and co-produced by bandmates Sidney Mills and David Elecciri, Mass Manipulation marks Steel Pulse’s twelfth studio album—and a timely return to the band’s signature message of social justice and bridging the racial divide through the power of music. While many of the actors and details of the world’s socio-political landscape have changed in the four decades that Steel Pulse has been committed to bettering mankind through music, the band continues to engage controversial topics of human rights on a global scale. “We cannot abandon the future that our ancestors have struggled for,” asserts Hinds.
After a long legacy of major label releases with Universal, Elektra and Island Records, for Mass Manipulation Steel Pulse made a calculated decision to partner with the unique nonprofit label Rootfire Cooperative. Formed in 2016 as a partnership with Ineffable Music Group, Billboard reports, “Rootfire Cooperative is a label services program designed to provide interest-free loans for the production and marketing of recorded music. The artists maintain 100% ownership of their music throughout the entire process.”
The band is set to tour widely throughout Europe and the United States in support of Mass Manipulation.